Privacy Policy

Privacy Statement

Your privacy is very important to us. We will not sell, share or rent this information to third parties. By using this website, you agree to the Privacy Policy. If you do not agree, please do not use this website.  The information contained in this website is provided in good faith.  The use of this website and any information on this website is entirely at the risk of the user.  Under no circumstance shall SeventyNine under Saith Deg Naw Ltd or any of its subsidiaries be liable for any costs, losses, expenses or damages (whether direct or indirect, consequential, special, economic or financial including any losses of profits) that may be incurred through the use of any inaccurate information contained in this website. SeventyNine reserves the right to change any information or any part of this website without notice.

Privacy policy

At SeventyNine, we are committed to maintaining the trust and confidence of our visitors to our web site. We want you to know that we are not in the business of selling, renting or trading email lists with other companies and businesses for marketing purposes. We just don’t do that sort of thing. But just in case you don’t believe us, in this Privacy Policy, we’ve provided lots of detailed information on when and why we collect your personal information and how we use it. This website complies with all UK national laws and requirements for user privacy.

Data collection and use

Whilst using our website, you will be required to provide personal data (name, address, email, telephone number, etc.). We use that information for several reasons: to fulfil your order using our separate Accounting and Warehouse Management System; to tell you about things you’ve asked us to tell you about; to contact you if we need; to obtain or provide additional information; to check our records are correct and to occasionally check you’re happy with the service we provide. We will ensure that all personal information supplied is held securely in accordance with the General Data Protection Regulation (EU) 2016/679, as adopted into law of the United Kingdom in the Data Protection Act 2018. Further, by providing telephone, fax and email details, you consent to SeventyNine contacting you using that method.

How long do we keep data for?

SeventyNine will not retain your personal information longer than necessary. We will hold onto the information you provide either while your account is in existence, or as needed to be able to provide our services to you, or (in the case of any contact you may have with our Customer Care team) for as long as is necessary to provide support-related reporting and trend analysis only.

If legally required or if it is reasonably necessary to meet regulatory requirements, resolve disputes, prevent fraud and abuse, or enforce our Terms and Conditions, we may also retain some of your information for a limited period as required, even after it is no longer needed to provide the Services to you.

Choosing how we use your data

We understand that you trust us with your personal information and we are committed to ensuring you can manage the privacy and security of your personal information yourself.

With respect to the information relating to you that ends up in our possession, and recognising that it is your choice to provide us with your personally identifiable information, we commit to giving you the ability to do all the following:

  • You can verify the details you have submitted to SeventyNine by contacting our customer services team or e-mailing us at . Our security procedures mean that we may request proof of identity before we reveal information, including your e-mail address and possibly your address.
  • You can also contact us by the same method to change, correct, or delete your personal information controlled by SeventyNIne regarding your profile at any time. Please note though that, if you have shared any information with others through social media channels, that information may remain visible, even if your account is deleted.
  • You are also free to close your account by e-mailing us at  If you do so, your account will be deactivated. However, we may retain archived copies of your information as required by law or for legitimate business purposes (including to help address fraud and spam).
  • You can unsubscribe from receiving any marketing emails from us by clicking the “unsubscribe” link at the bottom of any email. Once you do this, you will no longer receive any emails from us.
  • You can request a readable copy of the personal data we hold on you at any time. To do this, please contact us on

Types of data we collect


Cookies are small files saved to the user’s computer’s hard drive that track, save and store information about the user’s interactions and usage of the website. This allows the website, through its server to provide the users with a tailored experience within this website.

What do we use cookies for?

We may use cookies to remember personal settings you have chosen at our website. In no other context do we use cookies to collect information that identifies you personally. Most of the cookies we set are automatically deleted from your computer when you leave our website or shortly afterwards.

We use anonymous session cookies (short-term cookies that disappear when you close your browser) to help you navigate the website and make the most of the features. If you log into the website, application or a course as a registered user, your session cookie will also contain your user ID so that we can check which services you can access.

Cookies Used

Cookie Name Cookie Owner Cookie Description
__utmb Google Analytics Used to determine new sessions/visits. The cookie is created when the javascript library executes and no existing __utmb cookies exists. The cookie is updated every time data is sent to Google Analytics.
__utmt Google Analytics Used to throttle request rate.
__utmz Google Analytics Stores the traffic source or campaign that explains how the user reached your site. The cookie is created when the javascript library executes and is updated every time data is sent to Google Analytics.
__utmc Google Analytics Not used in ga.js. Set for interoperability with urchin.js. Historically, this cookie operated in conjunction with the __utmb cookie to determine whether the user was in a new session/visit.
__utma Google Analytics Used to distinguish users and sessions. The cookie is created when the javascript library executes and no existing __utma cookies exists. The cookie is updated every time data is sent to Google Analytics.
Shopify-settings-time- Shopify Shopify also sets a few wp-settings-{time}-[UID] cookies. The number on the end is your individual user ID from the users database table. This is used to customize your view of admin interface, and possibly also the main site interface.
Shopify-setting- Shopify Shopify also sets a few wp-settings-[UID] cookies. The number on the end is your individual user ID from the users database table. This is used to customize your view of admin interface, and possibly also the main site interface.
Shopify_test_cookie Shopify Shopify sets this cookie when you navigate to the login page. The cookie is used to check whether your web browser is set to allow, or reject cookies.
Shopify_sec Shopify Essential Shopify session management cookies for logged in users.
shopify_logged_in Shopify After login, Shopify sets the wordpress_logged_in_[hash] cookie, which indicates when you’re logged in, and who you are, for most interface use.
popup_check SeventyNine Controls the popup on the homepage so it doesnt repop
gdpr_popup SeventyNine This cookie is used to track who has already been shown the notice. The cookie has been set never to expire unless there is a change in the privacy policy.
SeventyNine_cart_hash SeventyNine This cookie contains information about the cart as a whole and helps SeventyNine know when the cart data changes.
SeventyNine_items_in_cart SeventyNine This cookie contains information about the cart as a whole and helps SeventyNine know when the cart data changes.
SeventyNine_session_ SeventyNine This cookie (SeventyNine_session_) contains a unique code for each customer so that it knows where to find the cart data in the database for each customer. No personal information is stored within these cookies.

Google Analytics

Our website uses tracking software to monitor its visitors to better understand how they use it. This software is provided by Google Analytics which uses cookies to track visitor usage. The software will save a cookie to your computer’s hard drive to track and monitor your engagement and usage of the website. We do not make and do not allow Google to make, any attempt to find out the identities of those visiting our website. If you wish, you can also prevent Google from collecting and processing the data (including your IP address) by downloading and installing the browser plug-in available via this link Google Browser Plugin.

Trust Pilot

We work with Trust Pilot who will send a follow up email after a completed order to request a review. For more information on their privacy policy please click here Trust Pilot Privacy Policy.

Management of Cookies

Should users wish to deny the use and saving of cookies from this website onto their computer’s hard drive, they should take necessary steps within their web browser’s security settings to block all cookies from this website and its external serving vendors.

Mailing Lists

We do not sell, rent or trade email lists with other organisations and businesses.

We may occasionally use a third-party provider, MailChimp, to deliver e-mail communications. We gather statistics around email opening and clicks using industry standard technologies to help us monitor and improve our e-communications. For more information, please see MailChimp’s privacy notice. You can unsubscribe to general mailings at any time by clicking the unsubscribe link at the bottom of any of our emails or by emailing SeventyNine at

Changes to this policy

We are constantly reviewing how we process and protect data. Therefore, changes to our policy may occur at any time. We will endeavour to publicise any changes.